Sarah Paiji Yoo started her career in finance and then founded several start-ups, mainly in fashion and beauty worlds. But during the parental leave after the birth of her first child, she realized how many microplastics her family consumed.
“I started having mixed feelings to urge people to buy more things than I didn't feel that they needed it,” said Ms. Yoo, 40,. “On the other hand, I realized that I still loved to work, and I still loved the building in the early stages, but I only needed more meaning in the work I made.”
In 2019 she was a co -founder Blueland and helped the household cleaning products to remove plastic packaging. In the same year she appeared on “Shark Tank” (and achieved a deal).
Your company sells tablets that can be mixed with water in reusable bottles to produce things such as hand soap and cleaning sprays, or fall directly into a dishwasher, washing machine or a toilet. The tablets are equipped in compostable paper packaging.
Ms. Yoo originally comes from Cerritos, California, and moved to New York City 19 years ago. She met her husband Kenneth Yoo in a bar; The two were engaged nine months after their first date. They had their son Noah in 2017. Colin followed in 2020. The four moved to a cooperative with five bedrooms on the Upper West Side next year.
Cuddled tomorrow I don't need an alarm clock on weekends – I can definitely rely on my children wake me up. Nowadays it is around 6:30 a.m., maybe 6:40 when we are lucky. They run into our room and we usually bring them to bed, not only because it is a nice moment, but Ken and I try to press in bed for a few minutes.
Run solo A new thing that started this year is that I do a short solo run. I turned 40 last year and I think it only affects me that exercise is important: being strong, not falling when I get older and just being able to be as long as possible. We live directly on the Riverside Park and it is always a good memory of Wow, Manhattan is an island! I am so grateful to live less than five minutes on foot from the water.
Coffee and croissants I will run for 20 minutes and then swing back to pick up my reusable cups to take myself to the café. There is a new French bakery that opened near La Farine Patisserie et Café near La Farine Patisserie. I love that it replaced a gigantic Starbucks.
For the children it is a chocolate croissant and a simple croissant for everyone. I will make a baguette with butter and jam. One of the best parts of the weekend is that I allow myself to buy coffee. It just tastes better when someone else does it.
Play ball We are through and through a baseball family. My husband played Division I; He was a pitcher in college. Many Sundays for our family in spring are occupied by a good amount of baseball. Noah plays Little League and Colin plays T-Ball. Noah's games are usually on Sundays on Central Park or Randall's Island.
Environmentally friendly errands On Sundays we have this loop we do. First, there is the farmers' market of the American Museum of Natural History. There are a few stands that we have always hit for our fresh products and flowers. Wood Thrush Farm is my absolute favorite. We used to launch our compost, but now that the city triggered the intelligent compost containers, we stop on the way. And if we have textiles that we would not donate, we have hit the textile drop on the farmers' market.
Ken and I wear both contact lenses and are not recyclable by the city. What can be recycled with the city is everything that is difficult and firm, but everything that is soft has to go through another recycling stream that is not available. Near our house there is an optician in our house where we can hand in used contact lenses. And then we also hand over plastic films, bags and air cub film in the Fairway in our neighborhood.
There is still a lot of plastic, which is unfortunately not recyclable, even with a flexible plastic recycling. For example, the children want animal cheddar crackers who are delivered in a chip bag with this interior plastic feed. I think these are things that I would also like to tackle in my heart for Blueland – but probably not in the next, realistically 10 years.
Gardening If the children do not have a birthday party or a game date, we could come to the West Side Community Garden. I am a member even though we have no conspiracy yet. It is a prerequisite as a member to voluntarily report four hours a month. I am in the flower committee and in the composting committee.
I scream you scream Ken and I are firm believers: weekends are used to eat ice cream. Noah loves Gelato; He loves Amorino. I love salt & straw and that they promote the sampling. It is also nice because they make the metal spoon for sampling. I would not feel comfortable if you said: “Oh, there is another one-way way to one.” Colin and Ken Love Gelateria Nichtjude. If we have time, the children become scooters and we will just beat all three.
Soap test If we can, Ken and I try to make an appointment on Sundays. Usually his parents come from Queens. When we come home, I will be a little clean-so you are very family, it's still my mother-in-law! During this time when I test something, I bring in my sons to help. It's fun because my older son is old enough to be interested. We could dissolve new hand soap or try out new laundry tablets.
Date night We love it, Date Night, like at 5 p.m., the world is its oyster at 5 p.m. because they can receive many reservations. Our ideal aging is omakase and a foot massage. Usually we go to a local walk-in massage point one of those where you sit on an open chair-and get a foot massage. And then we will be at home to go to bed.
To bed early I like to go to bed very early with the children. I am admittedly very bad when I get enough sleep during the week. I try to hug that we are still in the time when the children still want to cuddle to bed and still want me to bed. It just feels so warm and helps me to sleep in a way that I have to fight with during the week.