The Bombay Shaving Company, India's leading New Age Rasier brand, announced the start of his most expedient initiative to shave with clear awareness. The latest innovation, Eco Sessi 3-Ihr First environmentally friendly razor, which was produced in India on April 18 in the 1800-hour 1800-hour shop in the Bombay Shavy Company on April 18 by 1800 hours for a period of 18 hours, only on the Bombay-Shaving Company Bombay Shaving Company.
To bring the news home, Bombay Shaving Company has a convincing short film entitled “Where are everyone going to go?” Published with the founder and CEO Shantanu deshpande. The film underlines the environmental influences when using disposable razors and encourages consumers to think about the long-term consequences of everyday habits. He calls on the new generation to make cleaner and mindful decisions for himself and the planet.
Watch the film here: https://www.youtube.com/watch?v=c_uuchksjzs
“The shaving category needed a long time – not only in terms of performance, but also in the effects,” it leaves behind, “she leaves behind. “ Said Deepak Gupta, co -founder and COO, Bombay Shaving Company. Today's consumers expect more – they want products to be built with purpose. Eco Senssi 3 is our answer: a razor who plays excellently respects the planet and is proudly manufactured in India. It reflects our long -term vision of leading care into a more deliberate, more sustainable future. At Bombay Shaving Company, we strive to create products that are on the planet Sensi. “
This campaign is more than a product launch and marks a cultural change that is a growing tribe of the young gene Z and the thousand -year -old consumer of India who choose the intention – and make cleaner decisions for your skin and your surroundings.
At the center of this movement is a simple idea: shaving can take care of both you and the planet. There are two types of stubble: one on your face and one in our fields and landfills. On this day of the earth, India shaved both. With Eco Senssi 3, the Bombay Shaving Company is presenting a razor grip that is produced in India by coconut shells and rice shells, which combines high performance with low environmental influences. The #indiasHavesite stubble campaign signals a shift to a sensation: sensitive to the skin, sensible for the planet.
Introduction of Eco Senssi 3: Performance with purpose
Eco Senssi 3 is India's first sustainable razor that was made locally – a considerable step to make millions accessible to millions. The razor was developed for longevity, comfort and environmental responsibility and is part of the greater commitment of the brand to reduce plastic waste and to promote sustainable innovations in the hair extension room. It is a 3-sheet-sustainable razor that offers a premium care experience with a lower ecological footprint.
The most important product highlights include:
- A reusable 100% environmentally friendly handle was made
- A variable 3-leaf shaving class for a smooth, comfortable shave
- The start package contains the razor handle with two premium cartridges.